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Social Media Analyst at Digital Connect / Lagos

Full-time / Posted 05 March 2013 / Viewed: 1427 times /

The Social Media Analyst would be required to:

  • Research top influencers, competitors, and trends in clients’ industries
  • Create timely and engaging content optimized for platform used and intended audience
  • Monitor sites for customer service opportunities and initiate conversations on behalf of the client.
  • Be happy, smile, and bring a positive attitude to the office (bringing yummy treats to the office is always a bonus too)
  • Analyze and report social media actions on a monthly basis for successes and new opportunities
  • Create engaging and professional visuals that reflect client and their brand (Customize social media pages (ex. Facebook, Twitter, Google+, YouTube), develop supporting offline collateral, create original content, etc)
  • Stay current with social media trends and tools – includes attending networking and educational events, reading blogs, and listening to podcasts
  • Manage social media team members’ (includes interns) responsibilities, conduct team meetings, advise on projects, and motivate team members.
  • Continue to refine and define our social marketing processWork with team to create a solid branding message that’s reflected across Atomic marketing materials, social media content and shared by employees